Let’s talk about something that’s been bothering us lately – the incredibly low completion rates of online courses.
The numbers are pretty disheartening: Research indicates that the average online course completion rate is 12.6%.
Get more info at: https://www.freedomboundbusiness.com/online-learning-statistics
Why Students Drop Out
The biggest culprit? Communication – or rather, the lack of it. Students lose their drive to learn when they stay disconnected and don’t get timely information.
Online learning makes you lose motivation because you feel disconnected from others.
Here’s what frustrates me: We have not moved beyond using email as our key strategy to connect with students.
Why Emails Can’t Increase Online Course Completion Rates
When educational bodies send emails to students, they find that these messages have a low visibility rate, with only 28.5% of students opening them.
I mean, I can’t remember the last time I actually read through all my emails, can you?
Get more info at: https://www.hop.online/blog/effective-email-marketing-in-education
A Game-Changing Solution To Improve Course Completion Rate
The way our Moodle WhatsApp Integration connects Moodle to WhatsApp is something that makes me really excited.
98% of people check their WhatsApp messages, and 80% of messages read within the first 5 minutes.
This new 98% open rate shows exactly how we can rebuild our student connections in a completely new way.
Get more info at: https://razorpay.com/learn/how-to-do-whatsapp-marketing-whatsapp-marketing/
Why WhatsApp Makes Sense
Think about it: students are already using WhatsApp constantly. By meeting them where they already are, we can:
✅ Keep important updates from getting buried |
✅ Make course engagement feel natural and effortless |
✅ Provide instant, accessible communication |
The Impact on Course Completion
When students receive timely WhatsApp notifications about:
🔔 Assignment deadlines | 🔔 Course updates |
🔔 Grades | 🔔 Forum discussions |
They follow their learning path as a regular part of their daily routine.
The best part? You can select which alerts students get, making sure they only see the most meaningful information.
Real Results
The numbers speak for themselves. Learning cohorts with proper communication reach course completion rates between 85% and 90%. Students are finishing courses at rates much higher than what we usually see when they learn at their own pace.
Get more info at: https://bloggingx.com/online-course-completion-statistics/
After many years of building products to improve eLearning we welcome this approach to improve student retention. We focus on creating meaningful interactions that sustain student interest during their educational adventure.
What are your thoughts on using WhatsApp for course communications? I’d love to hear about your experiences with online learning and what you think could improve our product.
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We’re constantly working to make Edwiser’s Moodle WhatsApp Integration the ultimate tool for enhancing communication and ultimately boosting course completion rates. But we know there’s always room for improvement – and that’s where YOU come in!